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Item #:
195866512
Booking Experience: The Effects of Listing Attributes on Airbnb, Booking.com, and Other Online Platforms and How to Test Them Hardcover – September
Item #:
195866512
MWK 306099
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Booking Experience offers a comprehensive guide to understanding how various listing attributes influence guest perceptions and booking decisions.
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What Stands Out
Comprehensive Analysis
Delve into the intricate effects of listing attributes across various platforms, enhancing user understanding and decision-making for hosts and guests alike.
Practical Testing Methods
Learn effective testing strategies to optimize listings, ensuring maximum visibility and appeal on platforms like Airbnb and Booking.com.
Expert Insights
Gain valuable perspectives from industry experts, providing actionable recommendations to improve booking experiences and increase conversion rates.
Product Details
| Item Weight | 2 lbs (910 grams) |
Who Should Buy?
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Hosts and Owners
Individuals managing listings benefit from insights on optimizing listing attributes to enhance visibility and bookings.
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Market Researchers
Researchers analyzing online booking trends and behaviors will find valuable data and testing methods applicable across platforms.
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Travel Industry Professionals
Professionals seeking to improve customer experience and engagement can use findings to refine their business strategies.
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Casual Travelers
Leisure travelers looking for quick booking solutions may not need in-depth insights on listing attributes.
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General Audience
Readers without a specific interest in online listings may find the content too technical or niche for their needs.
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Budget-Conscious Users
Users primarily focused on finding affordable accommodations may not prioritize understanding listing attributes in detail.
Product Description
Booking Experience: The Effects of Listing Attributes on Airbnb, Booking.com, and Other Online Platforms and How to Test Them Hardcover – September 1, 2024
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Customer Questions & Answers
-
Question:
Who is this book for?
Answer: This book is ideal for property owners, managers, and hospitality professionals. -
Question:
What insights does this book provide?
Answer: It provides insights into measuring and optimizing listing attributes to enhance guest experience. -
Question:
How can this book help my business?
Answer: By optimizing your listings, you can attract more guests, improve satisfaction, and stay competitive.
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MWK 306099
Order now and get it around Sunday, August 09
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PCI DSS compliant and ISO 27001:2022 certified, with encrypted payments and full buyer protection on every order.
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Fastest cross-border delivery
Features & Benefits
- Comprehensive guide for optimizing online listings.
- Explores the impact of listing attributes like pictures and colors.
- Enhances guest perceptions and booking decisions.
- Incorporates experimental design, surveys, and data visualization.
- Ideal for property owners, managers, and hospitality professionals.
- Boosts guest satisfaction and competitiveness in the market.
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